How to Demonstrate and Communicate the Impact of your Medical Affairs Team

Acceleration Point Co-CEO Scott Thompson and VP of Medical Excellence Linda Traylor join Renu Juneja from Johnson & Johnson to share strategies medical affairs teams can employ to showcase the value of their team across the organization.

[00:00] Introduction and Speaker Introductions
[03:10] Top Challenges of Telling Your Impact Story
[09:02] Framework for Measuring Impact
[12:48] HCP Mindset Alignment
[26:21] Understanding HCP Alignment on Quality of Life Measures
[30:23] Defining and Measuring Impact in Medical Affairs
[39:24] Prioritization and Execution for Success